Digital Marketing Executive/ Manager(Hotel)

Roles & Responsibilities
  • To ensure hotels with in the Grande Centre Point hotels meet with specified brand standards in respect to their digital presentation via social media and communications
  • To develop digital strategies specific to each hotel, collaborate with digital marketing executive, hotel base to ensure targets and results are driven.
  • Develop and execute social media calendar to develop strong customer relationships, drive revenue generation, prospect, and guest engagement for activities of the hotel.
  • Create a social media strategy and timetable to support hotel activities and collaborate with other operations. Planning, implementing, and monitoring our marketing campaigns across all offline & online channels in alignment with brand voice.
  • To work hands on in respect to driving SEO hotel websites to maximize visitation and conversion. To implement strategy via organic social media to maximize social reach.
  • To develop with hotel teams a paid CPC strategy to drive further opportunity via paid marketing for hotels and implement / monitor and adjust maximize opportunity and minimize cost
  • Create material and artwork for online and offline channels using a variety of media types, including images, videos, artwork, and other kinds of content.
  • Verifies all collateral is as per brand standard guidelines and in compliance with Brand Standard Audit
  • Work with cluster marketing team to brainstorm new and innovative growth strategies.
  • Manage day-to-day content creation, content post, guest’s questions, and account management.
  • Stand by and attend marketing related events in order to capture the moments for social media content.
  • Oversee and manage all contests, giveaways, and other digital projects.
  • Actively analyze social media performance and competitors, including community growth, competitor’s key focus, and translate it to insight for further action.
  • Assists, manage and coordinate of all approved bloggers, influencers, or media activities
  • Stay up to date with the latest technology and best practices
  • Successful candidate will be based in Bangkok, but able to travel to Pattaya.


  • Results-driven marketer with ability to develop and execute robust and tailored social media plans and activities
  • Strong knowledge of social media and social commerce platforms, including any upcoming tools
  • Excellent copywriting skills in English and Thai, ability to communicate a fun, relatable, and professional tone across posts and messages
  • An expert who is up-to trend in all channels, specifically Facebook, Instagram, LINE, TIKTOK and YouTube.
  • Analytical skills and ability to translate numbers to insight
  • Strong relationship management skills, together with excellent interpersonal and communication skills
  • Computer literate, ability to create, edit artwork, videos, and photos for social media use
  • Good health, mature and pleasant personality, and neat manner
  • Hotel working experience.